Let’s geek out on attribution
Adwords has introduced a new feature that enables you to adjust your campaigns based on your attribution model of choice. It’s crucial to understand how it affects your overall marketing mix.
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Innovations
What are the latest news in digital marketing? What are the new tools that help marketers be more effective online? We’ve got the answers here.
AdWords rolls out price extensions for mobile
Who knew this summer was going to keep us so ridiculously busy? Google did. It seems AdWords is rolling out a new feature each and every week. The latest: a new site extension features your products and prices below mobile text ads.
How Will Facebook’s New Privacy Feature Impact Your Brand?
Is your website secure? Is your privacy policy up to date? Are you GDPR compliant? How are you storing your…
Bing Summit Recap: Digital Trends and New Features
Bloom was one of the few Canadian agencies invited to the Bing Summit at Microsoft’s headquarters in Seattle last month.…
We Tested Discovery Campaigns: Read Our Review
In May 2019, Google Ads launched a new campaign type: Discovery Campaigns. We had the chance to test this new…
5 Social Media Trends in 2019 (and Beyond)
Successive changes in Facebook and Instagram algorithms have tended to significantly reduce the reach of business posts. So, to optimize…
A New SEO Game Changer Has Been Added to Shopify
For a loooooooooong while now SEOs have been pulling their hair out when trying to work with multilingual Shopify sites.…
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