How to win Google’s SEO love in 2017
Let’s get back to basics, and dispel any magical thinking about how to please the fickle Google search algorithm. Performing…
Let’s get back to basics, and dispel any magical thinking about how to please the fickle Google search algorithm. Performing…
In 2018, it's time to go deep with SEO. Writers and bloggers need to create deeper, richer, more complex content. And IT folks need to implement structural changes that improve the way Google’s algorithm sees and ranks your website. Here are our essential SEO projects for the coming 12 months.
With Google’s announcement that their index is favoring mobile first, companies must absolutely optimize their websites for mobile, or risk being left behind. Welcome to the first in our series on mobile website SEO.
If you are a company without an SEO strategy, we can explain this practice. Whether you work with an SEO specialist or an agency specializing in web marketing, you will benefit by enhancing your search engine presence.
SEO is changing. Today there are hundreds of ranking factors that decide which pages will rise to the top. Many of these factors help engines prioritize content that humans actually like. With this in mind, here are our SEO copywriting best practices for 2018.
While it’s true that a lot of copywriters do content marketing, not all content marketing is copywriting. Confused? We’re here to explain the broader discipline of content marketing, and why copywriting is just one part of the bigger, more complex content marketing mix.
Ok, so you’ve adapted your site to render well on a mobile device. That’s a good start. There are a myriad of other tweaks and optimizations that still await you to get the mobile love you deserve from Google and your smartphone wielding users. Read on for the second in our series on mobile SEO.