Don’t just run a test. Plan it.
Here we outline the steps for creating a simple A/B testing plan, so you know exactly what you’re testing, how…
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Digital Marketing
Read our digital marketing agency’s tips & tricks on different marketing strategies that help businesses grow online.
The Ultimate Chrome Extension List for Digital Advertisers
As a busy digital advertising agency, we’re continually looking for ways to streamline our work. Every day we carry out…
Conversion Rate Optimization: Digital marketing’s secret sauce
Conversion rate optimization is a digital marketing practice based on the premise that a website is never finished, that you…
Digital marketing by the numbers: Summarizing Merkle’s latest report
Where should you be allocating our ad spend in the coming months? In performance marketing, advertisers stay and pay more when an ad platform is delivering results. Let’s follow the money, as reported in Merkle’s latest Digital Marketing Report.
Black Friday approacheth. We’re here to help.
It’s easy to end up like a deer in the headlights with Black Friday, Cyber Monday and the holiday shopping season coming right at you. Where to start? Below, we’ve outlined three essential pre-holiday optimizations that will give your campaigns more bang for your buck.
YouTube content guidelines & Monetization: What You Need to Know
The YouTube community has been abuzz with a lot of the top creators getting their videos delisted for monetization and…
Split Testing Your Landing Page – Best Practices
Part 3/3 — Landing Pages ABT. Always. Be. Testing. You’re all happy about that great landing page you’ve built. All…
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