12 Canadian Companies to Watch in 2023
As per tradition, it’s that time of year where we, at Bloom, narrow down our perfect list of Canadian businesses…
Influencer Marketing Beyond Just Brand Awareness
Influencer marketing has become a popular and effective way for brands to increase their visibility and reach a new audience. …
Finding The Sweet Spot: What Is a Good Ad Frequency?
Ad frequency is a critical component of any successful advertising campaign. It refers to the number of times an ad…
Law 25: What Does it Mean For My Business?
It would be too easy if the digital marketing world wasn’t changing CONSTANTLY… right? If you’re not aware of it…
A+ Insights to Ace your 2024 Back-To-School Marketing Campaign
Even though it seems like summer vacation has just begun, the back-to-school season — the second-largest retail opportunity of the…
What Google’s Decision to Cancel Third-Party Cookie Deprecation Means for Marketers
🗣 “The Cookie Apocalypse” 🗣 “The Death of Third-Party Cookies” 🗣 “The Cookie Purge” Over the past four years, marketers…