Gain an advantage on Amazon
With literally millions of vendors and advertisers on Amazon, it can be tricky breaking into this lucrative marketplace. But done right, promoting your e-commerce store with Amazon Ads will put your brand in front of new customers, actively looking to buy on the world’s biggest marketplace (49% of all retail spend in the US is actually done on Amazon). The Amazon Ads suite of advertising products let you either, promote your products, or drive traffic to your website through video ads and display ads.
AMAZON ADVERTISING CAN WORK FOR ALMOST EVERY E-COMMERCE BRAND
Did you know you don’t have to sell products on Amazon to advertise on Amazon? The advertising platforms offer traditional video and display advertising on a CPM basis. This new PPC initiative can be another interesting source of traffic for your brand.
But, if you do sell products on Amazon, the marketplace has a lot of unique advertising offering to boost your conversion rate. There are three main interesting advertising products for e-commerce brands: Amazon Sponsored Products Ads, Amazon Sponsored Brands Ads, and Amazon Product Display Ads.
The first two, Amazon Sponsored Products Ads, Amazon Sponsored Brands Ads, are keyword-based. Amazon Product Display Ads are actually are a new ad product that allows you to advertise your items by targeting similar products. In both cases, we will identify the best keywords and products to make sure your brand shows up in relevant search queries.
Want to know more on Amazon ad products? Read our guide on how to get started on Amazon.
INCLUDE SEO TACTICS ON AMAZON
Our Amazon marketing services do not end at advertising. Our Amazon SEO experts can also help you increase your reach organically. Just like on Google and Bing, it’s possible to optimize listing for a better clickthrough rate and conversion rate.
The Amazon Advertising specialists at Bloom know what it takes to make money on Amazon. We identify your market niche, build intelligent keyword lists and create ads that get attention. And of course, we optimize — measuring and adjusting your campaigns to consistently improve your online sales.
Make Your Business Bloom with:
ADVERTISING STRATEGY & KEYWORD RESEARCH
Every Bloom Amazon Advertising campaign begins with detailed keyword research, analysis and a strategy crafted to drive the most sales for your budget.
SPONSORED PRODUCT CAMPAIGN MANAGEMENT
Make sure your Amazon Headline Ads appear exactly where your customers are — on product detail pages and page one of the Amazon search results.
HEADLINE SEARCH AD OPTIMIZATION
Get noticed. Showcase your products with engaging banner ads that appear on relevant keywords at the top of relevant Amazon search results.
PRODUCT DISPLAY AD CREATION
Position yourself where customers are searching for similar products. Rely on our specialists to feature your product on related product detail pages.
AMAZON LISTING OPTIMIZATION
We’ll take a hard look at your brand’s Seller Central to optimize your product titles, product features and product listing description with relevant keywords. These optimizations will help drive more traffic to your Amazon product pages and increase your market shares on the platform.
See Bloom in action. Get a proposal.
Ask us for an Amazon Advertising strategy tailored to your audience, products and objectives.
You’ll see an increase in your online revenue
Data-Driven Process
From big brands, to start-ups, to small-and-medium-sized businesses, we’ve helped companies of every shape and size generate more results online.