Case Study


295% Increase in Click Rates For Canada Luggage Depot

Meet Canada Luggage Depot

Canada Luggage Depot is a 100% Canadian-owned company that prides itself on its everyday low prices for bags and travel goods. This e-commerce store carries a wide selection of quality products from top brands like Samsonite, JanSport, American Tourister, The North Face, and more.

The Challenge

Canada Luggage Depot understands the power of strong email marketing campaigns, however, working with Mailchimp can make it difficult to shine in the realm of modern e-commerce marketing. With the help of our email marketing specialists, Canada Luggage was able to effectively and smoothly transition to Klaviyo – a platform that enables precise targeting and personalized campaigns.

The Solution

Through our years of experience, we can confidently say that Klaviyo is superior to Mailchimp for modern e-commerce marketing. Here’s why:

  • E-Commerce Focus: Klaviyo’s tailored e-commerce features enable precise targeting and personalized campaigns.
  • Seamless Integration: Klaviyo’s smooth integration with e-commerce platforms streamlines workflows.
  • Real-Time Insights: Instant analytics guide dynamic campaign adjustments for optimal outcomes.
  • Powerful Automation: Robust automation tools nurture leads and enhance customer journeys.
  • Data-Driven Success: Klaviyo’s data-backed approach drives conversions and boosts ROI efficiently.





The results?

After only a few months, Canada Luggage Depot was able to quickly reach their goals:

  • +87,9% increase in revenue
  • +210% increase in average open rate
  • +295% increase in average click rate


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