Understanding AdWords Quality Score

Paid Media / July 03, 2014

In the short video below, Google’s Chief Economist Hal Varian, walks us through the key factors that influence Quality Score and Ad Rank.

Learn about the main components that will allow your ads to appear in a better position while you pay less per click.

Check it out and be sure to share this post and comment below!

Bonus:

Here’s a Quality Score best practices whitepaper from Google that outlines what counts and what doesn’t when it comes to Quality Score. A must read for anyone managing AdWords campaigns!