Digital Agency Bloom certified by the Customer Data Platform Eulerian
The digital agency Bloom and the customer data platform Eulerian officially launched their strategic partnership. Antoine Paulet, Meena Mahas and…
Tag Archive: ppc
Interview: What Changed in PPC Over the Last 8 Years
At Bloom, we love a good employee success story, like seeing young team members start out as interns and climb…
4 Ways to Make your Facebook Ads Sparkle, Shine and Convert
It’s easy to go deep down the rabbit hole tinkering with Facebook Ads; they can be mind-numbingly complex. Avoid being overwhelmed by focusing on a few key tools and tactics. Let us minimize the complexity with these four tips.
3 Huge PPC Trends for 2018 (and How to Adapt)
Get ready for some seismic shifts. Three trends — audience targeting, machine learning and voice search — are changing the way we manage paid search campaigns. Here’s how to adapt.
Four Reasons Why Geo-Targeting Makes Paid Search Campaigns Bloom
If you are managing a nation-wide campaign, you may not immediately see the benefit of breaking your campaign into many,…
5 ways to make your Google Shopping Ads better, faster, smarter
If you sell any kind of physical product online, you should already be running Google Shopping Ads. Yes, we’re being…
Coming soon to an account near you: the shiny new AdWords interface
Just like signs of spring, we’ve heard peeps and seen early signs of the rumoured new AdWords interface. Small business advertisers here and there are getting trial access to the Alpha prototype. Find out what they see...
