PPC Fundamentals: Why bid on my brand keywords?
As an agency, we get many questions from clients about PPC practices and strategies. A recurring one is “Why should…
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As an agency, we get many questions from clients about PPC practices and strategies. A recurring one is “Why should…
Some of you might have noticed that the AdWords’ Places of Interest option found under the “Location groups” section of Location targeting, has disappeared. No, it’s not a bug and no, you’re not losing your mind.
Just like signs of spring, we’ve heard peeps and seen early signs of the rumoured new AdWords interface. Small business advertisers here and there are getting trial access to the Alpha prototype. Find out what they see...
As part of the expansion of the Bing Partner Program, Microsoft has named Bloom as one of a select group of top-performing partners to act as trusted advisors to their growing customer base for search advertising opportunities with the Bing Network.
Whether you like it or not, Google is adding automatic call extensions to your AdWords account. The phone numbers are…
B2B marketers can rejoice! LinkedIn is updating its ad platform by adding new features that will help businesses both refine…
You already know that many of your conversions often originate on one device and finish on another. With cross-device attribution reports, AdWords has introduced a way to trace a visitor’s interactions with your ads across devices. Learn how to optimize based on these reports.