GoGo Quinoa officially partners with digital marketing agency Bloom as a means to bolster its online strategy and performance across the North American market. The social-and-environmental-advocating company aims to accelerate its brand awareness to all healthy eaters wishing to eat ethically, nutritiously and delectably.
Sourced directly from the Andes yet mostly produced in Laval, GoGo Quinoa’s wide range of quinoa products are completely plant-based, certified gluten-free and made in their manufacturing plant, which is also devoid of the 11 main Canadian allergens.
From starting the day with a quinoa-based breakfast, to finishing it with a master-chef four-course dinner, GoGo Quinoa’s product versatility allows you to snack or indulge at any time of the day (even when there’s extra room for dessert).
Elated to support GoGo Quinoa in its mandate to “to make consumers who care about their health and our environment discover the remarkable properties of quinoa”, Bloom will carry out online growth initiatives like planning, managing and executing paid and organic social media campaigns. The agency will also support their migration to Shopify.
“Spreading the word about GoGo Quinoa across the country is a challenge we are happy to undertake with Bloom. From our beginnings in fair trade to the efforts we are making today in reducing plastic in our packaging, we want to share our company’s values across the country.”
Martin Bilodeau, President and Founder of GoGo Quinoa.
Bloom is honored to be charged with the design and elaboration of GoGo Quinoa’s creatives for their upcoming social campaigns as we’d also be supporting the growth of a company with strong environmental values.
Franz Fontaine, Vice President Strategy at Bloom
With a steep focus on social media marketing, GoGo Quinoa would like to adapt their content per platform (Tiktok, Instagram, Facebook) so that, regardless of where the consumer is scrolling, brand recognition and notoriety remains top-of-mind.
Our round-the-clock view on the current social media landscape will help translate GoGo Quinoa’s mission to its target audiences adapting to the various platforms and touch-points utilized in today’s consumer journey.
Angelica Mateus-Saenz, Creative Lead at Bloom
About Gogo Quinoa
GoGo Quinoa (Cie 2 Ameriks) processes and imports more than 60 plant-based and allergen-free organic products made from quinoa, oats, amaranth, and other super grains and legumes. The company occupies a 45,000 square foot factory in Laval and is certified SQF and organic (Ecocert Canada). In the midst of transitioning its products into more ecoresponsible packaging, GoGo Quinoa recently joined rePurpose Global, a Plastic Credit Platform empowering brands with their goals to reduce their plastic footprint. For further information, visit gogoquinoa.com.
About Bloom
Bloom is a digital marketing agency focused on accelerating brands and their performance; specializing in digital strategy and tactics; display/programmatic, SEO, social media, email and affiliate marketing. Since 2007, Bloom has been developing, managing and optimizing digital campaigns, driving growth and creating value for leading clients through proven digital tactics and innovative solutions. The agency employs more than 80 digital experts in Montreal and Toronto and has been selected as one of Canada’s Best Places to Work by Great Place to Work. Bloom is also a Google Premier Partner, Meta Partner and Bing Partner.
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