To celebrate the new year coming up, we thought we would highlight our digital marketing agency’s most interesting milestones and events in 2018:
January
New SEO Director
The demand for SEO tactics and tools has been growing tremendously and we needed someone to lead our SEO department. Many SEO specialists then joined the team throughout the year to help other companies increase their organic reach.
February
ABX Methodology Introduction
As Bloom keeps on growing we felt the need to introduce a new agile methodology to make sure our clients get the best value. Every month, members of different teams (SEO, PPC, Strategy and Account Managers) meet for a brainstorming session where they figure out what are the most valuable actions they can implement for our clients.
March
Meditation and Yoga Program
With spring coming up, March was the perfect time to roll out our Meditation and Yoga program at lunchtime for all employees. This new perk helps the team relax and refocus and eventually be more efficient when going back to work. Namaste.
April
Great Place To Work Certification
We are always so proud to receive our Canada’s Great Place to Work certification since we put so much time and effort in creating a fun and efficient working environment for the team. This year we ranked #21 in Canada!
May
DigiMTL Launch
We were pleased to have organized and sponsored our Montreal’s 1st ever Digital Meet-up for web marketers, developers, and designers where we can stay up to date with the latest trends, meet industry leaders and discover new opportunities within our network. Thanks to all participants and sponsors!
Six New Employees!
When we said Bloom was growing, we weren’t kidding! In May, we broke our record of the most onboarding in a month! We welcomed 4 news employees and 2 new interns (both of them got promoted to permanent employees 3 months later!).
June
New Training Department
We officially have dedicated resources to training our internal team. That’s great for helping interns, but also keeping everyone up-to-date on best practices and trends.
July
New Team Structure
In July, we’ve put together four internal teams (Optimize Prime, DigiTurtles, Cost Per Awesome and Leads by Example) composed of members from different departments. This new structure allows for better collaboration, team building, and easier communications.
August
Bloom Employee of the Month Program
Our People and Culture manager is always trying to find new ways to reward employees for the great work they do and for their team spirit. That’s why we now have an employee of the month program where Bloom’s employees vote for someone who they think deserve it.
September
Growth 500
Bloom ranked No. 145 on the 30th annual Growth 500 ranking of Canada’s Fastest-Growing Companies. Ranking Canada’s Fastest-Growing Companies by five-year revenue growth, the Growth 500—formerly known as the PROFIT 500—profiles Canada’s most flourishing entrepreneurial businesses.
October
Great Place to Work Recertification
We received awesome news in October: We’ve been recertified Canada’s Great Place to Work for 2019. And, this time, we’ve also made the list for Canada’s Great Place to Work in Quebec and Great Place to Work for Millennials. What an
SparkView Launch
SparkView is our new account managing software completely built in-house and tailored to our team’s needs. It’s used by everyone in the office to track hours, campaigns, budgets and resources. This way, we can pinpoints opportunities right away and be more efficient all-around..
November
Black Friday Craziness
November has been a busy month at Bloom! But, all of the hard work paid off: We’ve generated great results for Black Friday and Cyber Monday for our e-Commerce clients!
OnCrawl Certification
Bloom became the first North-American Company certified by the SEO tool OnCrawl. This certification is proof of how passionate and qualified our SEO specialists are!
December
New Training Courses
Bloom has officially started its training program. We now offer custom trainings to business who wish to level-up their digital marketing skills. We look forward to growing that program in the new year!
DigiMTL: The Internship Edition
The Internship edition of DigiMTL took place at the beginning of December. Recruiters and job-seekers had a great time discussing career opportunities in the digital world! Keep an eye out for more Bloom-sponsored events in 2019!
We would like to thank every one that participated in making 2018 a year to remember for Bloom. We are looking forward to a great 2019!
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ABOUT THE AUTHOR
Marie-Joëlle Turgeon
Marie-Joelle works at Bloom, a digital marketing agency, as the Director of Marketing. She's passionate about digital marketing tactics (from social media to web design) for B2B businesses looking to grow online.
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